New Amsterdam Vodka
Client
New Amsterdam Vodka
Role
Strategy, Design, Art Direction, Copywriting, Broadcast TV
Gallo’s new vodka was ready for its debut. But how do you position a new spirit in a saturated market? The answer was on the bottle. New Amsterdam is every city, every town. And when you’re in your twenties it’s your duty to go out and enjoy the place you live.
New Amsterdam quickly became the third-highest selling vodka in the US.
Reebok![]()
https://player.vimeo.com/progressive_redirect/playback/1129345396/rendition/1080p/file.mp4?loc=external&log_user=0&signature=e6ee357da3ef9aedff21df2e760f397397863f940c8c37870ee7cfb6dcb769f5
Rumpl![]()
https://player.vimeo.com/progressive_redirect/playback/1122002575/rendition/1080p/file.mp4?loc=external&log_user=0&signature=71ea68f092d7afa80f5dc805594ee7a722c973f1b7ce0e19345b8251a773983a
Symantec Brand![]()
https://player.vimeo.com/progressive_redirect/playback/1121953627/rendition/1080p/file.mp4?loc=external&log_user=0&signature=22824e3de7ed31a4f9919206704fc65051382214797b281023e98eb7c759a9b5
WARRIORS![]()
https://player.vimeo.com/progressive_redirect/playback/1122035278/rendition/1080p/file.mp4?loc=external&log_user=0&signature=b0ffaa55ed9b1d7ac0bb83ad09f41e91c3237135a3063ceda7ee96f094f309fc
FASTLY![]()
https://player.vimeo.com/progressive_redirect/playback/1121931713/rendition/720p/file.mp4?loc=external&log_user=0&signature=5654a9d06a95e6adb6ad7530a380dbaa25c04393f5abb958545db9f0c6a4883c
Google Pizza![]()
https://player.vimeo.com/progressive_redirect/playback/1121950594/rendition/720p/file.mp4?loc=external&log_user=0&signature=7238794ca4c6ca74f845e51dc117c96a4081d22b15db1b9ef3a78a6da80dfab1
Hyundai![]()
https://player.vimeo.com/progressive_redirect/playback/1136655021/rendition/1080p/file.mp4?loc=external&log_user=0&signature=1efd6d2781602dd0ffc061ebeaf5da5368ce69510269e6e8dc2428ac372fc11e
iMeet![]()
https://player.vimeo.com/progressive_redirect/playback/1121958410/rendition/1080p/file.mp4?loc=external&log_user=0&signature=fa9c7e4fb61a166f5bf8a6431c27078dfa39b90f4ef4c16fa39ce6af2d0d0169
New Amsterdam Vodka![]()
https://player.vimeo.com/progressive_redirect/playback/1121952177/rendition/720p/file.mp4?loc=external&log_user=0&signature=f114cc338417e2edbfbecf410dd0ac1ef9eca42b3aec5005aaa0e3a140a48fbc
Slavery Footprint![]()
https://player.vimeo.com/progressive_redirect/playback/1138676850/rendition/1080p/file.mp4?loc=external&log_user=0&signature=a748318ccaf3449f7a48a5c31d854795d5f864856f0be0dc7ec6fbfd0fe8755f
Symantec F1![]()
https://player.vimeo.com/progressive_redirect/playback/1138232475/rendition/source/file.mp4?loc=external&log_user=0&signature=7439e832cf26c50ff06b3d6eda7fc0b96da25bce365d90c9bcd044fa13775f99
Amazfit![]()
https://player.vimeo.com/progressive_redirect/playback/1138196431/rendition/1080p/file.mp4?loc=external&log_user=0&signature=c400cab37c3cad6754230f56e5303ab2b963afbb1dd056836a47d91441c6f39a
Nest![]()
https://player.vimeo.com/progressive_redirect/playback/1122031527/rendition/1080p/file.mp4?loc=external&log_user=0&signature=18cbc790fbd231565a73cf64540596b0a632ffc61a293a095115e205d424b913
